So you want to build a personal brand using video,

but your are still figuring out what is the best way to go about this.

In this 3-hour masterclass at GenC, we break down how personal brands are actually built with video by thinking in funnels and by cracking formats that work consistently.

You don’t need to be a creator already.

You need clarity on what to make and why it works.

This session is about understanding why certain videos work, how formats are designed, and how content moves people from watching to trusting.

We will use real examples from Aevy Video School, including how formats like “How To Fix” and production-led videos were created, refined, and scaled into repeatable systems.